Category: Business Strategy

I’m speaking at SXSW Interactive 2016 on Cognition Clash in The Internet of Things, if your in Austin, TX let me know? The IoT is the next great opportunity for business enterprises to engage with customers. However there is no unified approach to the mental load between context of use, physical interaction, mental interaction and digital Read More

Ever since the data view (Customer Experience) and the human view (User Experience) were divorced the fallout has been a poor experience for everyone. There are many reasons for the break up and both parties are to blame, both wanted more independence as they became more and more complex, they naturally evolved away from each other. But Read More

I have for many years battled the collective ignorance of business people, sales people and engineers attempting to get them to understand User Experience (UX), User Centred Design (UCD) and Creative Visual Design, then it came to me few years ago they will never understand, but they will want the benefits. Framed in that way Read More

GloCal SM stands for Global/Local Service Model and is to enable the integration of local digital agency capability with global consultancy organisation and global factory production for digital product definition, prioritisation and delivery while maintaing and growing governance, knowledge management and provides businesses with agility and rapid market entry. The following two diagram express the high level Read More

Digital Producer is one of those essential roles that companies who have entered digital without understanding digital won’t have. Digital is not a thin sheen on top of technology its fundamentally different, different thinking and a different trajectory. A digital producer is a unique role as it’s essentially a digital apprenticeship, people come at it from Read More

Mis-selling of design as UX is the problem I keep meeting people who say they do UX but don’t, they are designers and there is nothing wrong with taking a design approach to digital, process or product development projects. The problem comes in the mis-selling of design as UX, as the results are dramatically different. Read More

Speaking at UCD2014 Conference, Saturday 24th October at the Kings Fund in London Exploring the challenges and opportunities of globalisation and commoditisation in Enterprise User Experience EUX This short session will go into the key concepts of Enterprise User Experience and the efficiencies and challenges that it brings. Can user experience be globalised as a Read More

Developing a flexible, secure, integrated SCADA infrastructure to fully support the evolving smart grid in Amsterdam, 21st March 2013 YouTube Video of slides from talk http://youtu.be/9e5RNuqzBww Read More

I was recently challenged on why UCD should innovate at all? A fair question as UCD has been seen as quite a passive activity, that is either intrinsic “yes we are all user focused”, meaning no user research is done* or done as an after thought so does not effect projects at the right point (stage Read More