Category: Usability

Mis-selling of design as UX is the problem I keep meeting people who say they do UX but don’t, they are designers and there is nothing wrong with taking a design approach to digital, process or product development projects. The problem comes in the mis-selling of design as UX, as the results are dramatically different. Read More

This new role has come about because of the constant issues around User Experience and Customer Experience, which are often now combine as Experience Consultancy. This has meant that UX strategy does not make much sense anymore, so in my current role I am adopting Xstrategy consultants for our team. Read More

Responsive cereal http://edlea.com/blog/responsive-cereal/                                         UI vs. UX http://edlea.com/blog/product-ux-ui-cereal/ Read More

So now you have an understanding of the candidates process, now some basic questions. 1. How did you get involved in usability? 1. Notes: User Experience is the implementation part of usability, UX focuses the project on the target audience expected experiences, it tests the business requirements against this audience to see if there is Read More

The world of finance and wealth provides unique problems for the UCD UX consultant, this short session will describe some of them, how to circumvent them and how UCD UX can make a critical difference to the project’s success. Missing a couple of slides. YouTube Video of Slides: http://youtu.be/EJ3GiWoSFjk I will publish the video of Read More

Developing a flexible, secure, integrated SCADA infrastructure to fully support the evolving smart grid in Amsterdam, 21st March 2013 YouTube Video of slides from talk http://youtu.be/9e5RNuqzBww Read More

It’s really time to give away some of secrets about how to interview UX people without breaching NDA’s and opening recruitment agency staff and clients to litigation. First an easy one, if someone offers to show a UX portfolio don’t even interview them! Why? well if it’s of real work it’s a breach of contract, if it’s Read More

A great deal of effort is being spent on customer experience and user experience that misses the point, experience is about desire, not process or fulfilment. Desire drives behaviour Thomas Hobbes (1588–1679) proposed the concept of psychological hedonism, which asserts that the “fundamental motivation of all human action is the desire for pleasure”. Georg Wilhelm Friedrich Hegel (1588–1679) claimed that “self-consciousness Read More

Philosophy of UX User experience is about making people’s lives better. A persons experience is based in their mind and their emotions and can be established by both interaction and reflective (upon biographical experience) inputs. In UX we define inputs in digital or real world frameworks which enable the creation of solutions that have meaningful Read More

How do you design the experience? You can design a framework or architecture but the experience is in someone’s mind and in their emotions. UX research or UX analysis all make lots of sense but UX design does not, UX is in the emotions of the user not in a digital product or system. The Read More

A UX portfolio shows the candidate is a thief and the interviewer opens a legal claim against them for viewing confidential information. The request for UX portfolios are what happens when graphic designers end up in charge of a UX department. In graphics, most things get published in the public domain so it’s completely fine Read More

As with Agile, UX has suffered fools having a go and failing. Focusing on titles, roles, activities or outputs misses the essential process that has not been applied by qualified, able and intelligent people who are able to deliver. No amount of talking about wireframes without understanding that anyone can produce a wireframe, just like Read More

It’s just the most embarrassing thing to hear intelligent people say UI/UX. It makes professional people cringe because your left wondering should you care that they are exposing ignorance or just let them get on with sounding like an idiot. I mean their ignorance is not your responsibility after all, or is it? So what’s Read More

User Experience (UX) why is it important? User experience is so important because it enables client companies to get to the heart of their relationship with their customers without the marketing glamor that hides how they really feel and what they really experience. Client companies spend a great deal of money creating myths about what Read More

I have been using the Internet for years in fact long before the world wide web became available but one thing has always mystified me; Why do people willingly give away so much private, valuable and dangerous information about themselves? Going back to a pre-web example, I realized years ago, in my teens that my Read More

I like many other people love to use my mobile phone to view the web, contact friends through mobile applications and keep up to date. But recent changes by companies are driving me nuts; it’s so bad that I’m considering not using their services. So what’s the problem with mobile? When the World Wide Web Read More

There seems to be a huge level of confusion around user experience (UX), but one of the key things is that the user interface is not the user experience. Simple digital systems are constructed with several interlinked components; User Interface – what the user sees Interface Logic – what the user can do Logical connections Read More

Win8 is a game changer, but why the new strategy? Any knowledgeable IT and digital stratagist who understands the technology will tell you that Win8 is a game changer, but what is more significant is the way Microsoft is acting, they are thinking the way Apple used to, while Apple has moved to a 1970-80’s Read More

The UX triangle is supposed to focus a project on the relationships involved in a project and how everything is centred upon the users. The UX triangle shows the key relationships and participants in a user experience project. The outer participants are the Business (strategic and corporate), IT services (design, delivery and infrastructure) and Marketing Read More

Like my last post How to Hire a Head of User Experience this post is not intended to supersede the experience of a really good HR or employment agency person but to bring clarity around the differences in the roles. A Director of User Experience is not really the next level on the business ladder for a Read More

Head of anything is evocative of responsibility, power and knowledge, but what does Head of User Experience (UX) really mean and how do you know if your getting one? User experience in its value and effectiveness is geographical and sector based, that is to say it means different things to different people by country, by Read More

Banking change management UCD insights There has been massive change management taking place across all sectors of British banking over the last three years. Much of this is driven by buy outs and mergers, some by efficiencies and a little more recently through questioning the nature and controls around risk management. However simply changing the Read More

Subsistence, Resolution, Gain or Advantage UX? What do clients require, what are clients getting and can they tell the difference in the level of ux or do they just not call again? There is a major problem with user experience as it evolves, many practitioners are not underwriting their output with recent ux research but are Read More

Doing user experience The first step in user experience needs to be the recognition that every problem is different and will require a separate solution. Because if they are not, then every business is the same which they are clearly not. In effect there is no quick fix or standard solution method but rather there Read More

2011/03/07 – Published FAQ’s are no longer relevant FAQ’s are very much vested in intranet thinking, that assumes if users want help they work for us and know the terminology and have similar tasks / goals to other users on the internal net. Websites conversely support users from every experience of life, who while focused on Read More

2011/02/18 – Published Contextual usability dramatically effects outcomes While any kind of user testing is better than none, usability testing out of context is like testing a car on water, it gives some basic information and not a lot more. If performance and use are important at all, then testing should take place in an environment standard Read More

2011/02/09 – Published International Standards International projects should be constructed in consideration of the most stringent standards this is expected to be those pertaining to the USA, but also to include ISO9241 guidelines; Australia Australian Human Rights and Equal Opportunities Commission – http://www.hreoc.gov.au/ The Act provides key legal standards which inform their Disability Discrimination Act 1992 (http://www.austlii.edu.au/au/legis/cth/consol_act/dda1992264). Read More

2011/01/17 – Published 1.0  Usability principles in security systems Security and trust are vital principals in building interpersonal and business relationships. These same principles should be employed to both directly and indirectly communicate with users. The following post shows how the construction of password reset challenge questions tell a narrative story of capability and intention as Read More

I was recently challenged on why UCD should innovate at all? A fair question as UCD has been seen as quite a passive activity, that is either intrinsic “yes we are all user focused”, meaning no user research is done* or done as an after thought so does not effect projects at the right point (stage Read More