Category: User Experience

There is a great wave of projects and programs involved in creating engaging experiences for customers, all lacking the essential component of User Requirements. Market requirements, Business requirements, Technology requirements and User Requirements become Project Requirements Project Requirements Project requirements on a project with a UX focus are formed by an amalgamation of business requirements Read More

Description The Internet of Things is the next great opportunity for commerce to engage with business enterprises. However there is no unified approach to the mental load between physical interaction, mental interaction and digital interaction. This cognitive landscape is inhabited by associated experiences that gel human behaviour and machine interfaces through, touch, mouse and keyboard. Read More

Ever since the data view (Customer Experience) and the human view (User Experience) were divorced the fallout has been a poor experience for everyone. There are many reasons for the break up and both parties are to blame, both wanted more independence as they became more and more complex, they naturally evolved away from each other. But Read More

I have for many years battled the collective ignorance of business people, sales people and engineers attempting to get them to understand User Experience (UX), User Centred Design (UCD) and Creative Visual Design, then it came to me few years ago they will never understand, but they will want the benefits. Framed in that way Read More

Mis-selling of design as UX is the problem I keep meeting people who say they do UX but don’t, they are designers and there is nothing wrong with taking a design approach to digital, process or product development projects. The problem comes in the mis-selling of design as UX, as the results are dramatically different. Read More

Speaking at UCD2014 Conference, Saturday 24th October at the Kings Fund in London Exploring the challenges and opportunities of globalisation and commoditisation in Enterprise User Experience EUX This short session will go into the key concepts of Enterprise User Experience and the efficiencies and challenges that it brings. Can user experience be globalised as a Read More

This new role has come about because of the constant issues around User Experience and Customer Experience, which are often now combine as Experience Consultancy. This has meant that UX strategy does not make much sense anymore, so in my current role I am adopting Xstrategy consultants for our team. Read More

Responsive cereal http://edlea.com/blog/responsive-cereal/                                         UI vs. UX http://edlea.com/blog/product-ux-ui-cereal/ Read More

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