Tag: psychology
A great deal of effort is being spent on customer experience and user experience that misses the point, experience is about desire, not process or fulfilment. Desire drives behaviour Thomas Hobbes (1588–1679) proposed the concept of psychological hedonism, which asserts that the “fundamental motivation of all human action is the desire for pleasure”. Georg Wilhelm Friedrich Hegel (1588–1679) claimed that “self-consciousness
Acronym’s are exclusive I always wondered about an activity involved in making things easier to do and understand, using an acronym like UX, it seems quite exclusive to me. What I do I tend to work as User Experience Architect, I’m going to break this down a bit to the Who, What, How (-When and
2011/03/28 – Published Visual cognition principles are vital to user acceptance Pre-accepted and trusted visual standards are vital to user acceptance and experience as they encourage adoption of technology systems. This is vital so that users don’t need to learn new or counter intuitive interaction behaviours. Context of visual cognition in computing terms Just as the creators
From WWW/Internet 2005 Proceedings Why do internet users behave as they do, are their activities solely determined by website design? Alternatively do they create their own pathways as a response to designated systems? For many, internet design is about the imposition of schemas, predetermined flows and consumer motifs, allowing the shepherding of an understood and