Category: Innovation

I was recently challenged on why UCD should innovateĀ at all? A fair question as UCD has been seen as quite a passive activity, that is either intrinsic “yes we are all user focused”, meaning no user research is done* or done as an after thought so does not effect projects at the right point (stage Read More

FromĀ WWW/Internet 2005 Proceedings   Why do internet users behave as they do, are their activities solely determined by website design? Alternatively do they create their own pathways as a response to designated systems? For many, internet design is about the imposition of schemas, predetermined flows and consumer motifs, allowing the shepherding of an understood and Read More

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