Category: UCD

I like many other people love to use my mobile phone to view the web, contact friends through mobile applications and keep up to date. But recent changes by companies are driving me nuts; it’s so bad that I’m considering not using their services. So what’s the problem with mobile? When the World Wide Web Read More

There seems to be a huge level of confusion around user experience (UX), but one of the key things is that the user interface is not the user experience. Simple digital systems are constructed with several interlinked components; User Interface – what the user sees Interface Logic – what the user can do Logical connections Read More

Given the response from the last post I’m going to take the educational publishing example a bit further, if I have time before my next contract I will also create an investment banking example. I am also being asked for diagrams that explain these relationships, again if I have time I will do these also. Read More

IA is not another name for UX User experience (UX) and Information Architecture (IA) are very different and have separate skill sets, processes and outputs. I often talk to people who add IA on the their CV as if it’s some simple skill, it’s actually more complex and difficult than UX. IA is also hundreds Read More

UX is a highly complex set of research tools and outputs, the use of which is dependant upon time, cost and the clients willingness to accept them. Question 1, why are you there? If the client were to think in best practice terms which for them would deliver exactly what they require then everyone would Read More

Win8 is a game changer, but why the new strategy? Any knowledgeable IT and digital stratagist who understands the technology will tell you that Win8 is a game changer, but what is more significant is the way Microsoft is acting, they are thinking the way Apple used to, while Apple has moved to a 1970-80’s Read More

The UX triangle is supposed to focus a project on the relationships involved in a project and how everything is centred upon the users. The UX triangle shows the key relationships and participants in a user experience project. The outer participants are the Business (strategic and corporate), IT services (design, delivery and infrastructure) and Marketing Read More

Like my last post How to Hire a Head of User Experience this post is not intended to supersede the experience of a really good HR or employment agency person but to bring clarity around the differences in the roles. A Director of User Experience is not really the next level on the business ladder for a Read More

1 2 3 4 5 6