Tag: Architect

How do you design the experience? You can design a framework or architecture but the experience is in someone’s mind and in their emotions. UX research or UX analysis all make lots of sense but UX design does not, UX is in the emotions of the user not in a digital product or system. The Read More

2011/01/27 – Published User experience has in recent years become the greatest area of fraud and theft in business. Because the output documents appear simple huge numbers of people without any formal knowledge of what goes into them are having a go. Avoid designers, look for Architects and Consultants, with an MSc and good client references Read More